Linkedin added video cover which is a new feature to your article or newsletter.
Recently, LinkedIn added a new feature to your article or newsletter, which allows you to add an image or video as your cover.
As you can see in the example, you can now add an image or video as a cover, which will increase your engagement.
LinkedIn said that the new cover videos will land on the user’s feed, which will make the user more interactive towards your article.
While video is also going to show as a thumbnail in your subscribers’ emails.
LinkedIn also recommended that the video should be interactive, engaging and aligning with the format of a 16:9 ratio.
And it will be around 30 30-second video.
By adding this feature your article can reach out to maximum audience which leads to read your article, engage and subscribe your in-app update.
You can add in your company newsletter or article as well. Which will give more in depth knowledge about your product or service.
Basically it is going to be win win situation for both. Let’s use this feature and grow more in LinkedIn.
To know how to add promotion on LinkedIn. Read our article.
Source : Social Media Today